You may get the best deal by choosing the right coverage and a pricing which is affordable to you. Please be reminded that all the car insurance companies are running a business and in order for the business to sustain they need to have profits, therefore it is unwise to choose a car insurance which is ridiculously cheap. In such case it will be either a scam, do not have enough/right coverage or even if it is a genuing cases where they are offering far below market price, believe me, they will be out of business soon. You know what I mean.
How can a company provide you a service for long term if they are not making profits.
Therefore the factors you have to consider when comparing car insurance are quality of after sales service and the pricing.
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